The Unwelcome Surprise: Intuit Quicken Deluxe 2018's New Subscription Model Triples Cost

In a move that has left many users feeling frustrated and betrayed, Intuit Quicken Deluxe 2018's new owner, H.I.G., is converting the software into a subscription-based service. This change means that users who have grown accustomed to upgrading every three years will now be required to pay an annual fee of $49.99 for the Quicken Deluxe edition.

The original intentional crippling of the software after three years was already a contentious issue, but reducing the upgrade cycle to just one year has essentially tripled the cost for many users. This drastic change is expected to drive away thousands of loyal customers who have come to rely on Quicken's user-friendly interface and comprehensive features.

Consumer World founder Edgar Dworsky was quoted as saying, 'This is a pure money grab by Quicken's new owners.' He highlighted that the list price for the three-year program had previously been $74.99, with frequent sales and bundles making it even more accessible. With the new subscription model, users will be expected to pay an annual fee without any significant upgrades or improvements.

The previous owner, Intuit, took a different approach by requiring users to upgrade only every three years or lose online access. While this may have been inconvenient for some, it at least provided a sense of security and predictability for those who relied on Quicken's services. In contrast, the new subscription model leaves users feeling uncertain about their future costs and the value they receive.

For over a million Quicken software users, the 2018 upgrade has brought an unwelcome surprise. Those who received the free upgrade CD in the mail last week will need to decide whether to continue using the software under the new subscription model or seek alternative personal finance solutions. As consumers become increasingly aware of this change, it is likely that many will opt for alternatives that offer more flexibility and cost-effectiveness.

In conclusion, the sudden shift towards a subscription-based service has left Quicken users feeling frustrated and concerned about their future costs. With the annual fee set at $49.99, it remains to be seen whether loyal customers will continue to support Intuit Quicken Deluxe 2018 or seek alternative solutions that better meet their personal finance needs.

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